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The school spirit enthusiastically displayed in the Coors Events Center during basketball games is arguably the greatest in the Pac-12. The source? The booming stretch of black and gold located behind the southern hoop in student sections 13-17 called the C-Unit. The C-Unit’s spirit has earned it national recognition.

Hundreds of students — including Nick Shearon, known as “Buff Man,” and “Buff Girl” Courtney Benejam, pictured — consistently cheer on the Buffs dressed from head to toe in CU gear or in elaborate costumes. Waving huge posters to distract opponents, they chant and sing the CU Fight Song as a united group.

Photography by Glenn Asakawa