Our Services
Marketing
Coming Soon!
Are you interested getting your company or brand name out to thousands of students? Want to be part of an event that people will remember for years down the road? Program Council offers different sponsorship levels for companies to choose from. Program Council offers a variety of ways for companies and brands to engage directly with CU Boulder students. Specific promotional options include varying levels of event sponsorship, hosting a promotional table on campus at a variety of high traffic locations and coordinating an engaging brand activation event for students. Email听programcouncil@colorado.edu听if you are interested in promoting through Program Council.
MEDIA CAPTURE:
Our media capture service would include photo/video capture of the client鈥檚 event. For media capture, the PC鈥檚 Multimedia Designer will use the Program Council camera to capture the client鈥檚 requested content.听
PRICING: Hourly rate of $50 for filming, photography, and editing听听
PRE-CAPTURE:
STEP ONE: Submit a PC Marketing Request (link to form)听
STEP TWO: Our听Marketing Director will respond to client consultation requests within 3-5 business days of submission. This consultation will highlight the client鈥檚 objectives/goals/needs for the media capture. A follow-up email will be sent within 24 hours of the meeting recapping key takeaways. The deadline for our RSOs/clients to submit these requests is at least 42 days (6 weeks) prior to the intended date of the event/purpose of media capture.听听听
STEP THREE: After the Marketing Director鈥檚 approval, a confirmation email will be sent out to the client accepting the Marketing Service request.听听
DAY-OF-CAPTURE:听听
STEP FOUR: Our听Multimedia Designer will arrive 15 minutes early at the client鈥檚 capture location, connecting with the client鈥檚 point of contact to briefly confirm set expectations. The Multimedia Designer will remain at the event for the full extent of the contracted capture time capturing content.听听
STEP FIVE: Our听Multimedia Designer will check in with the client鈥檚 point of contact within 3-5 business days or an appropriate agreed upon time following the capture session鈥檚 conclusion to:听
- See if there is any additional content to be captured that may have been missed.听
- Be open to any feedback that the client may offer.听
- Thank the client鈥檚 point of contact for their assistance, and for using Program Council Marketing Services.听听
- Provide听pre-agreed-upon information on how to access content and turnaround timelines.听听
POST-CAPTURE:听
STEP SIX: The Multimedia Designer will adhere to the timeline agreed upon in the clients鈥� contract regarding the upload, editing, and file transfers of content. Average return time is from 3-5 business days or at an agreed upon timeline if longer. (average return time?)听听
STEP SEVEN: After the media capture has been completed, a feedback form will be sent out to the client. This will allow us to gather valuable insights to improve our services.听听听
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MARKETING CONSULTING:
Our marketing consulting service advises a client on their general audience and provides marketing suggestions. The PC marketing department works with student organizations unable to budget marketing services by providing directional assistance in improving their marketing outreach.听听
PRICING:听$200 flat rate for consultation.
PRE-MEETNG:听
STEP ONE: Submit a PC Marketing Request (link to form)听
STEP TWO: The Marketing Director will respond to client consultation requests within 3-5 business days of submission. This consultation will highlight the client鈥檚 objectives/goals/needs. A follow-up email will be sent within 24 hours of the meeting recapping key takeaways.听
STEP THREE: After the Marketing Director鈥檚 approval, a confirmation email will be sent out to the client accepting the Marketing Service request.听听
STEP FOUR: The Marketing Director will schedule an hour-long minimum marketing consultation meeting with the client and the brand manager within 24 hours of receiving signed agreement. This meeting will ideally take place 7-10 days (about 1 and a half weeks) after receiving the signed agreement.听
STEP FIVE: 24 hours before the meeting, the Marketing Director will confirm the presentation meeting with the client鈥檚 point-of-contact.听
DAY-OF-MEETING:
STEP SIX: The Brand Manager will host the marketing presentation consultation to the client, highlighting strategy for their business/club.听听
POST-MEETING:
STEP SEVEN: The Marketing Director will send a follow up email to the client that includes the marketing consultation presentation, answers to questions that the Brand Manager may have been unable to answer, a thank you to the client for their use of Program Council Marketing Services and provide a feedback form within 12 hours of the meeting.听
PROMOTION (DIGITAL & PHYSICAL):
The goal of PC鈥檚 promotional service is to draw consumers in with additional physical and digital promotion. Through Program Council鈥檚 traffic-heavy page, clients can engage with potentially new audiences and reinforce content. Additionally, through Program Council鈥檚 Street team, physical promotion can be placed around CU Boulder鈥檚 campus to further extend promotion. This is a low risk, low commitment way for the Program Council鈥檚 Marketing Services to increase revenue.听
PRICING:听$50 rate for event promotion on socials per posting cycle/day and $100-$200 flat rate for physical promotion via Street Team.
PRE-CAMPAIGN:听
STEP ONE: The Marketing Director will respond to client consultation requests within 3-5 business days of submission. The Marketing Director will send a follow-up email to the client within 24 hours. The deadline for our RSOs/clients to submit these requests is at least 42 days (6 weeks) prior to the intended date of the promotional distribution.听听听
STEP TWO: The Marketing Director will send a confirmation email to the client, accepting the client鈥檚 Marketing Service request.听
STEP THREE: The Marketing Director will send the client an email requesting the content that the Program Council social channels will be 听听听听 reposting within 24 hours of receiving the signed agreement. contracts听
STEP FOUR: The Marketing Director will supervise the Brand Manager in organizing the content and schedule to post the content and 听听听 schedule to post or repost in the agreed upon client听timeline 5 days before the start of the campaign.听
CAMPAIGN:听
STEP FIVE: The Brand Manager will post the client鈥檚 content as scheduled, checking in with the Marketing Director daily throughout the 听听听听 course of the campaign.听听
STEP SIX: The Marketing Director will send a check-in email to the client鈥檚 point-of-contact to ensure their satisfaction with the progress of the media promotion midway through the campaign if it spans multiple days.听
POST-CAMPAIGN:
STEP SEVEN: The Marketing Director will send a follow up email to the client that includes the insights and KPI鈥檚 of the client's content performance, a听thank you to the client for their use of Program Council Marketing Services听and provide a feedback form within 36 hours (about 1 and a half days) of听conclusion of the campaign.听听
GRAPHIC DESIGN:听
The goal of our听graphic design service is to provide student organizations with creative and engaging graphics that adhere to their branding and aesthetic expectations. This creates an additional revenue stream for the Program Council鈥檚 Marketing Services, especially during low density graphic request periods.听听
PRINCING: $175-$200 per graphic ($30 fee per aspect ratio)听
PREPARATIVE:听听
STEP ONE: Our听Marketing Director will respond to client consultation request within 3-5 business days of submission, sending a follow-up email within 24 hours.听听
STEP TWO: The Marketing Director will send a confirmation email to the听client within 12 hours of receiving confirmation from the Executive听Director of accepting the client鈥檚 Marketing Service request.听
STEP THREE: The Marketing Director听will submit a graphic request form with the client鈥檚 specifications to Graphic Designers immediately following the contract submission.听
CREATIVE:听听
STEP FOUR: Graphic designers will create multiple graphic initial drafts made in the first 4 days, that the Marketing Director will send to the client to choose from. Once the client has chosen their favorite, the graphic designer will begin creating the graphic in full and formatting it to the client鈥檚 needs.听
OUTPUT:听听
STEP FIVE: Our听Marketing Director will organize the graphics into a folder for the client and send the client the access point for their files after testing to ensure that it is accessible before the deadline agreed upon with the client.听
STEP SIX: After our graphic design services have been completed, a feedback form will be sent out to the client. This will allow us to gather valuable insights to improve our services.听听听
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Security
Program Council has an extensive security team available for hire at your next event. For more information and pricing, email听pc_security@colorado.edu.
Production
The production department handles the technical aspects of all Program Council events. PC Production can be hired by clients to meet a variety of event production needs, including sound and audio, lighting, event logistics and stage or show management. PC Production maintains an extensive inventory of equipment to cover most needs for an on campus event. They can also make arrangements to bring any additional equipment as needed. PC Production supports numerous events each year for student organizations, campus departments and third-party clients, including cultural events, dance competitions, conferences, speaking events and small and large performances.
PC regularly provides production services at a variety of venues across campus, including the UMC Glenn Miller Ballroom, the Rec Center, Farrand Field and more. Additionally, PC is the exclusive production service provider for both Old Main (CU鈥檚 oldest building) and Club 156 inside The Connection (first floor UMC).
To request our production team鈥檚 services:
- RSOs/RSGOs/Other Student Organizations: Starting Jan. 16, 2024, please submit requests through the听 on听
- For all other requests: Complete the PC Production Request form
Interested in renting production equipment?
Program Council Production Request Guide
Step 1: Planning Your Event
- Determine a date and time for your event.听听is a great place to start for听on campus events.
- Confirm travel dates and locations.
- Anticipate your event production needs. You will want to consider for any venue if you will need a sound system, lighting equipment, microphones, staging, etc. Program Council can help provide these items and more!
- Meet with your听CSI liaison听to discuss your event and funding needs. Your liaison will advise on any policies and procedures that will affect your funding 鈥� and can help you find the PC Production Request form in BuffConnect.
Step 2: Submit a PC Production Request
Starting Jan. 16, 2024, student organizations should complete the appropriate on听. You should receive confirmation from PC within three business days. If you have been waiting more than three days, please email our production director at PC_ProDirector@Colorado.edu to follow up on the status of your request. We encourage groups to submit their request as far in advance as possible and recommend at least six weeks in advance.
All other requests should be submitted via email to our production director at PC_ProDirector@Colorado.edu.
Step 3: Production Consultation Meeting
Program Council will review your production request and will reach out to schedule a meeting to discuss your production needs.
You can expect to hear from Program Council within one to three business days of receipt of your PC Production Request to schedule a production consultation meeting. We do our best to schedule production consultation meetings within five business days of our confirmation email.
You can prepare for your production consultation meeting by gathering the following information:
- Event reservation confirmation
- Event location
- Rough run of day/show
- Tentative event start/end times
- Reservation start/end times
- Time that Program Council can expect to access the venue for set-up
- Times for any dress rehearsal, sound check, etc.
- Tentative day of show point(s) of contact
- Name
- Cell phone number
- Specific AV needs/production specifics
- This may include details like how large of a stage you need, number of microphones you need, types of microphones you need, specific lighting colors, etc.
- Performance specifics and technical requests for performances
- This may include specific space dimensions, equipment, technical riders, etc.
During the production consultation meeting, you can expect Program Council to review the following:
- Production request process including all deadlines/expectations
- Equipment options
- Unique needs for event
You can expect to receive your event quote within one to three business days of your production consultation meeting. Note:This quote is not a confirmation that Program Council will be staffing your event but to be used for the student organization funding request process.
Step 4: Obtain Funding
Meet with your听CSI liaison听prior to submitting a funding request 鈥� especially with all the sources, procedures and deadlines to consider. CSI knows that scheduling a meeting does not always fit everyone's needs, and so CSI has听created this step-by-step funding guide to navigating the funding process.
Step 5: Confirm Event Details and Funding
Approximately three weeks prior to your event, a Program Council production manager will reach our to you for any updates about your event including the following:
- Confirmation of funding (you may still be pending approval from a funding board)
- Run of show
- Updated day of contact for event
- Venue contact for event
- Any changes to the event
- Copy of approved EMF (if required/applicable)
After you provide any updates to your event, and we have confirmation of funding for your event, you can expect to receive:
- An updated event quote reflecting any changes to your event
- A confirmation of staffing for the event
- Production advance
If your event is canceled after this step, you may still be responsible for costs associated with your event up to the full quoted cost. These decisions will be made on an event-by-event basis.
Step 6: Final Deadlines
One week prior to your event, you must finalize the following details of the event with your Program Council production manager:
- Finalized run of show
- Finalized day of contact
- Venue contact for event
Once we have your final event details, your Program Council production manager will provide contact information for the production lead for your event should you need to contact PC the day of your event.
Step 7: Your Event Happens!
Enjoy your event! Program Council will be on hand to support your event as agreed upon throughout the request process.
Step 8: Obtain Your Final Invoice
You should receive your final invoice for production services rendered within five business days of your event. If you requested last minute changes to service, these should be reflected on your invoice.
Step 9: Pay Your Invoice
To pay your invoice, please follow all steps as directed in the invoice, by the UMC finance team and CSI finance team. Generally, all invoices to be paid from student organization revenue accounts or from approved funding by a funding board should be submitted as a payment request through BuffConnect. You may review the BuffConnect Guide (starting on page 20) for instructions for submitting the request for CSI to issue payment.